SHIFT produces three major events each year:
- Workshop Weekend
- SHIFTLab mentorship program + performance
- SHIFT Festival
Our audiences include:
- A variety of age demographics, primarily from 18-50. We have specific programming each year, catering to different socioeconomic groups.
- We have consistently sold out major performances for the last 5+ years, including our annual SHIFT Festival.
- The majority of our patrons are from Vancouver, though we do have patrons join us from the Tri-Cities, where our company was founded.
- Many of our patrons are influencers in the theatre community, with reach across various social media platforms.